The core course is 2+ hours across 7 modules, watch in one sitting or spread over a week. Real value comes from applying the frameworks to your projects. Most students revisit modules repeatedly; treat it as a reference tool.
Course Journey
Achmea, the largest Dutch insurer, lacked recognition for its corporate brand. As a cooperative, it aimed to win hearts with stories of community spirit.
The US Farmers & Ranchers Alliance wanted to prove farmers can be climate superheroes. We crafted an authentic tale of a farmer seeking purpose and explaining his choices to future children.
Dutch science company DSM sought a stronger reputation, so we highlighted its sustainability and innovation through a heartfelt ode to scientists worldwide.
Canon Medical Systems aimed to grow its lesser-known reputation by spotlighting a doctor who relies on them. We pursued a story where reliability matters most—under life-or-death pressure.
An award-winning film production company in Amsterdam, specialised in corporate film
"There are lectures, and then there are lectures that move you so deeply that you see the world through different eyes afterwards"
Head of Content Team
Volkswagen Global Communications
"Jasper Claus combines the soul of a storyteller with the mind of a scientist. The surprising result: presentations full of magic that show how, as a marketer, you can do more than just send a message—you can truly move people"
Team Manager Communications
Inter IKEA Group
"Jasper gave a great storytelling presentation to our MBA students: a beautiful story with a clear message. The students were very enthusiastic, which was clearly noticeable by the number of questions"
Director
Amsterdam School of Business
"Jasper's session was not only engaging but also incredibly thought-provoking. The way he highlighted the power of storytelling in shaping narratives and connecting with audiences truly resonated with our team. It sparked some great conversations and reflections that we'll carry forward in our work."
Chief Public Affairs
Coca-Cola Europacific Partners
The complete 1Camera Storytelling Framework (7 modules)
Proprietary frameworks used by Coca-Cola, Heineken, Microsoft, and more
Direct access to senior mentors with 20+ years experience
A community of video creators who love storytelling and hate AI slop
